{"id":9261,"date":"2023-01-30T09:00:00","date_gmt":"2023-01-30T08:00:00","guid":{"rendered":"https:\/\/nico-ruetzel.de\/?p=9261"},"modified":"2026-03-26T23:46:01","modified_gmt":"2026-03-26T22:46:01","slug":"urbase","status":"publish","type":"post","link":"https:\/\/nico-ruetzel.de\/en\/urbase\/","title":{"rendered":"ur:base"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"9261\" class=\"elementor elementor-9261\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f3d7631 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-id=\"4f3d7631\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2d2db6e0 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"2d2db6e0\" data-element_type=\"container\" 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65.1321C3.61345 95.7732 -5.67955 137.178 8.23198 171.317C42.8174 256.198 155.718 258.637 208.689 191.166Z\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-280cd408 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"280cd408\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:600}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Project<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b47b75f e-con-full elementor-hidden-desktop e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"4b47b75f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52f6c23a elementor-hidden-desktop elementor-widget elementor-widget-ucaddon_fullscreen_navigation_menu\" data-id=\"52f6c23a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation_mobile&quot;:&quot;none&quot;}\" data-widget_type=\"ucaddon_fullscreen_navigation_menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Fullscreen Menu -->\n\t\t<link id='font-awesome-css' href='https:\/\/nico-ruetzel.de\/wp-content\/plugins\/unlimited-elements-for-elementor\/assets_libraries\/font-awesome6\/fontawesome-all.min.css' type='text\/css' rel='stylesheet' >\n\t\t<link id='font-awesome-4-shim-css' href='https:\/\/nico-ruetzel.de\/wp-content\/plugins\/unlimited-elements-for-elementor\/assets_libraries\/font-awesome6\/fontawesome-v4-shims.min.css' type='text\/css' rel='stylesheet' >\n\n<style>\/* widget: Fullscreen Menu *\/\n\n.elementor-sticky{\n\toverflow: visible !important;\n}\n\n\n  body.menu-opened,\n  html.menu-opened{\n  \toverflow: hidden;\n  }\t \n\t\n\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a * {\n  box-sizing: border-box;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a a,\n#uc_fullscreen_navigation_menu_elementor_52f6c23a a:visited,\n#uc_fullscreen_navigation_menu_elementor_52f6c23a a:hover,\n#uc_fullscreen_navigation_menu_elementor_52f6c23a a:active {\n  text-decoration: none;\n}\n\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue-input-wrapper\n{\n  position:relative;\n  \n}\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue-input-wrapper-align{\n  display:flex;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_hamburger *{\n  transition: all 200ms;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_hamburger_custom_open svg\n{\n  height:1em;\n  width:1em;\n}\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_hamburger_custom_close svg\n{\n  height:1em;\n  width:1em;\n}\n\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a\n{\n  position:relative;\n  z-index:99998;\n}\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .checkbox-toggle {\n  position: absolute;\n  z-index: 100000000;\n  cursor: pointer;\n  width: 60px;\n  height: 60px;\n  opacity: 0;\n  top:0px;\n}\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .checkbox-toggle:checked + .ue_hamburger > div:after {\n  opacity: 0;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a.menu-opened .ue_menu {\n  pointer-events: auto;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a.menu-opened .ue_menu > div.ue_inner_menu {\n      visibility: visible;\n  -webkit-transition-duration: 0.75s;\n          transition-duration: 0.75s;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a.menu-opened .ue_menu > div.ue_inner_menu > div > div {\n  opacity: 1;\n  transition: opacity 0.4s ease 0.4s;\n}\n\n\/* start open transition animations *\/\n\t\n\n\t\n\n\t\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_menu .ue_inner_menu {\ntransform: translate(100%, 0);\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a.menu-opened .ue_menu > div.ue_inner_menu {\n  -webkit-transform: translate(0, 0);\n          transform: translate(0, 0);\n}\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n\n\t\n\/* end open transition animations *\/\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_hamburger {\n  top: 0;\n  cursor: pointer;\n  transition: 0.4s;\n  backface-visibility: hidden;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  position:absolute;\n  z-index:99999999;\n}\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .checkbox-toggle:checked + .ue_hamburger > div {\n          transform: rotate(135deg);\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .checkbox-toggle:checked + .ue_hamburger > div:before,\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .checkbox-toggle:checked + .ue_hamburger > div:after {\n  top: 0;\n  -webkit-transform: rotate(90deg);\n          transform: rotate(90deg);\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .checkbox-toggle:checked:hover + .ue_hamburger > div {\n          transform: rotate(225deg);\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_hamburger > div {\n  position: relative;\n  -webkit-box-flex: 0;\n          flex: none;\n  width: 100%;\n  height: 2px;\n  transition: all 0.4s ease;\n  display: flex;\n          align-items: center;\n          justify-content: center;\n  background-color:#070707;\n}\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .checkbox-toggle:checked + .ue_hamburger > div {\n          color:#070707;\n          background-color:#FFFFFF;\n}\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a input:hover + .ue_hamburger > div\n{\n  background-color:;\n}\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_hamburger > div:before,\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_hamburger > div:after {\n  content: '';\n  position: absolute;\n  z-index: 1;\n  top: -10px;\n  left: 0;\n  width: 100%;\n  height: 2px;\n  background: inherit;\n}\n\t\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_hamburger > div:after {\n  top: 10px;\n}\n\n\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_menu {\n  position: fixed;\n  top: 0;\n  left: 0;\n  width: 100%;\n  pointer-events: none;\n  visibility: hidden;       \n  backface-visibility: hidden;\n  outline: none;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n}\n\n\/* start protection from doubled fixed section in elementor *\/\n.elementor-sticky:not(.elementor-sticky+.elementor-sticky, nav.elementor-sticky) #uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_menu{\n   opacity: 0;\n   pointer-events: none;\n}\n.elementor-sticky--active #uc_fullscreen_navigation_menu_elementor_52f6c23a.menu-opened .ue_menu{\n   opacity: 1 !important;\n   pointer-events: all !important;\n}\n\/* end protection from doubled fixed section in elementor *\/\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_menu .ue_inner_menu {\n  color: #fff;\n  transition: all 0.4s ease;\n  height: 100vh;\n  overflow-y: auto;\n  overflow-x: hidden;\n  display: flex;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_inner_menu-box{\n    margin-top: auto;\n  \t\n  margin-bottom: auto;\n  width: 100vw;\n  flex: none;\n  backface-visibility: hidden;\n  display: flex;\n  flex-direction: column;\n  align-items: center;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_menu > div > div > div {\n  max-width: 90vw;\n  width: 100%;\n  opacity: 0;\n  -webkit-transition: opacity 0.4s ease;\n  transition: opacity 0.4s ease;\n  overflow-y: auto;\n  flex: none;\n  display: flex;\n  align-items: center;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a ul:not(#uc_fullscreen_navigation_menu_elementor_52f6c23a section ul) {\n  list-style: none;\n  margin: 0;\n  display: block;\n  padding:0px;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_menu  div  div  ul li {\n  padding: 0;\n  display: block;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_menu  div  div  ul  li a {\n  position: relative;\n  display: inline-flex;\n  align-items: center;\n  cursor: pointer;\n  transition: color 0.4s ease;\n}\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_menu  div  div  ul  li  a:hover {\n}\n\n\n\n\n\t\n\n\n\n.ue_menu_wrapper\n{\n  position:relative;\n}\n\n\n\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_menu-social-icons a\n{\n  display:inline-block;\n  line-height:1em;\n}\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_menu-social-icons a svg\n{\n  height:1em;\n  width:1em;\n}\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .sub-menu\n{\ntransition: 0.5s;\noverflow: hidden;\nheight: auto;\n}\n\n\n#uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_hamburger > div, #uc_fullscreen_navigation_menu_elementor_52f6c23a .ue_hamburger > div:before, #uc_fullscreen_navigation_menu_elementor_52f6c23a  .ue_hamburger > div:after{\n outline: 0px solid #070707;\n}\n#uc_fullscreen_navigation_menu_elementor_52f6c23a input:hover + .ue_hamburger > div, #uc_fullscreen_navigation_menu_elementor_52f6c23a input:hover + .ue_hamburger > div:before, #uc_fullscreen_navigation_menu_elementor_52f6c23a input:hover + .ue_hamburger > div:after{\n outline: 0px solid ;\n}\n\n\n<\/style>\n\n<div class=\"outer-menu\" id=\"uc_fullscreen_navigation_menu_elementor_52f6c23a\">\n  \n  <div class=\"ue_menu_wrapper\">\n    <div class=\"ue-input-wrapper-align\">\n    <div class=\"ue-input-wrapper\">\n    <input id=\"uc_fullscreen_navigation_menu_elementor_52f6c23a_input\" name=\"fullscreen_menu_input\" class=\"checkbox-toggle\" type=\"checkbox\" \/>\n   \n    \n    <div class=\"ue_hamburger\">\n      <div>\n\n          \t\n\n      <\/div>\n    <\/div>\n    <\/div>\n    <\/div>\n  \n    <div class=\"ue_menu\">\n\n      <div class=\"ue_inner_menu\" data-closeothers=\"no\" data-clickable='false' data-icon-position=\"end\" data-icon-source=\"\" data-expand>\n\n        \t\n        \n        <div class=\"ue_inner_menu-box\">\n\n          <div><\/div>\n\n          \t\n\n          <div>\n            <ul id=\"menu-menue\" class=\"uc-list-menu\"><li id=\"menu-item-6512\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-6512\"><a href=\"https:\/\/nico-ruetzel.de\/en\/\">Start<\/a><\/li>\n<li id=\"menu-item-6515\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-6515\"><a href=\"https:\/\/nico-ruetzel.de\/en\/projekte\/\">Projects<\/a><\/li>\n<li id=\"menu-item-6513\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-6513\"><a href=\"https:\/\/nico-ruetzel.de\/en\/info\/\">Info<\/a><\/li>\n<li id=\"menu-item-6514\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-6514\"><a href=\"https:\/\/nico-ruetzel.de\/en\/kontakt\/\">Contact<\/a><\/li>\n<li id=\"menu-item-11450\" class=\"trp-language-switcher-container trp-menu-ls-item trp-menu-ls-desktop menu-item menu-item-type-post_type menu-item-object-language_switcher current-language-menu-item menu-item-11450\"><a href=\"https:\/\/nico-ruetzel.de\/en\/wp-json\/wp\/v2\/posts\/9261\"><span class=\"trp-menu-ls-label\" data-no-translation title=\"German\"><span class=\"trp-ls-language-name\">German<\/span><\/span><\/a><\/li>\n<\/ul>\n          <\/div>\n\n\n          \t\n\n          <div><\/div>\n\n        <\/div>\n\n      <\/div>\n    <\/div>\n  \n  <\/div>\n<\/div>\n<!-- end Fullscreen Menu -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5bcaab69 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"5bcaab69\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-688ed22a elementor-widget elementor-widget-button\" data-id=\"688ed22a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-skew-forward\" href=\"https:\/\/nico-ruetzel.de\/en\/projekte\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Projects<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49b223b9 elementor-widget elementor-widget-button\" data-id=\"49b223b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-skew-forward\" href=\"https:\/\/nico-ruetzel.de\/en\/info\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Info<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15ff12f1 elementor-hidden-mobile elementor-widget elementor-widget-button\" data-id=\"15ff12f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-skew-forward\" href=\"https:\/\/nico-ruetzel.de\/en\/kontakt\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55d90e0 elementor-widget elementor-widget-shortcode\" data-id=\"55d90e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"trp-shortcode-switcher__wrapper\"\r\n     style=\"--bg:#ffffff00;--bg-hover:#eeeeee;--text:#ffffff;--text-hover:#eeeeee;--border:none;--border-width:0px;--border-color:#ffffff00;--border-radius:0px;--flag-radius:0px;--flag-size:18px;--aspect-ratio:4\/3;--font-size:14px;--transition-duration:0.2s\"\r\n     role=\"group\"\r\n     data-open-mode=\"hover\">\r\n\r\n    \r\n        <!-- Opposite mode: render ONLY the in-flow (relative) element so it holds space -->\r\n        <div class=\"trp-language-switcher trp-ls-dropdown trp-shortcode-switcher trp-shortcode-anchor trp-open-on-hover trp-opposite-button\"\r\n             role=\"navigation\"\r\n             aria-label=\"Website language selector\"\r\n             data-no-translation>\r\n                <div class=\"trp-current-language-item__wrapper trp-hide-arrow\">\r\n        <a class=\"trp-language-item trp-language-item__default\" data-no-translation href=\"https:\/\/nico-ruetzel.de\/en\/wp-json\/wp\/v2\/posts\/9261\" title=\"\"><img decoding=\"async\" src=\"https:\/\/nico-ruetzel.de\/wp-content\/plugins\/translatepress-multilingual\/assets\/flags\/4x3\/de_DE.svg\" class=\"trp-flag-image\" alt=\"Change language to German\" loading=\"lazy\" \/><\/a>            <\/div>\r\n            <\/div>\r\n\r\n    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Please!<\/span><\/span><\/a>\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-post-navigation__next elementor-post-navigation__link\">\n\t\t\t\t<a href=\"https:\/\/nico-ruetzel.de\/en\/ai-cover-visuals\/\" rel=\"next\"><span class=\"elementor-post-navigation__link__next\"><span class=\"post-navigation__next--label\">Next<\/span><span class=\"post-navigation__next--title\">AI Cover Visuals<\/span><\/span><span class=\"post-navigation__arrow-wrapper post-navigation__arrow-next\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-caret-right\" viewbox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><span class=\"elementor-screen-only\">Next<\/span><\/span><\/a>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3adecd elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c3adecd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6798f3a2 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no elementor-invisible e-con e-child\" data-id=\"6798f3a2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53725251 elementor-widget elementor-widget-heading\" data-id=\"53725251\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">ur:base<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e2dcb52 elementor-widget elementor-widget-heading\" data-id=\"2e2dcb52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u2013 The new approach to passenger transportation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1c6b19ce e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no elementor-invisible e-con e-child\" data-id=\"1c6b19ce\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19de63 elementor-widget elementor-widget-image\" data-id=\"19de63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/nico-ruetzel.de\/wp-content\/uploads\/2023\/01\/Erweitertes-Titelbild-ur.base_-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6OTY5MSwidXJsIjoiaHR0cHM6XC9cL25pY28tcnVldHplbC5kZVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDFcL0Vyd2VpdGVydGVzLVRpdGVsYmlsZC11ci5iYXNlXy1zY2FsZWQuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"845\" src=\"https:\/\/nico-ruetzel.de\/wp-content\/uploads\/2023\/01\/Erweitertes-Titelbild-ur.base_-scaled.jpg\" class=\"attachment-full size-full wp-image-9691\" alt=\"ur:base (Titelbild)\" srcset=\"https:\/\/nico-ruetzel.de\/wp-content\/uploads\/2023\/01\/Erweitertes-Titelbild-ur.base_-scaled.jpg 1920w, https:\/\/nico-ruetzel.de\/wp-content\/uploads\/2023\/01\/Erweitertes-Titelbild-ur.base_-300x132.jpg 300w, https:\/\/nico-ruetzel.de\/wp-content\/uploads\/2023\/01\/Erweitertes-Titelbild-ur.base_-1024x451.jpg 1024w, https:\/\/nico-ruetzel.de\/wp-content\/uploads\/2023\/01\/Erweitertes-Titelbild-ur.base_-768x338.jpg 768w, https:\/\/nico-ruetzel.de\/wp-content\/uploads\/2023\/01\/Erweitertes-Titelbild-ur.base_-1536x676.jpg 1536w, https:\/\/nico-ruetzel.de\/wp-content\/uploads\/2023\/01\/Erweitertes-Titelbild-ur.base_-2048x901.jpg 2048w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-37170879 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no elementor-invisible e-con e-child\" data-id=\"37170879\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-141c25df elementor-widget elementor-widget-text-editor\" data-id=\"141c25df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As part of the Master\u2019s module <em>Design Practice 2<\/em>, with the theme <em>Routes &amp; Routines<\/em>, we explored the topic of transition of passenger transportation as part of a five-person group project. Specifically, we asked ourselves: How can we promote and establish a sustainable transport culture within society, whilst ensuring that the transport environment is shared more equitably among all road users?<\/p><p>The overall concept of <em>ur:base<\/em> is extremely comprehensive and, in addition to the renderings shown here, also includes the design of an app and a corporate identity. Target audience and market analyses were carried out and a suitable advertising concept was developed. Further details about the project and about my own design process can be found on <span style=\"text-decoration: underline;\"><a href=\"http:\/\/htw-design-practice.moniteurs.de\/urbase\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #00b3b1; text-decoration: underline;\">a separate website.<\/span><\/a><\/span> The project participants are: Sofia Gerstlacher, Julian K\u00fchme, Nico R\u00fctzel, Helena Strauch-Stoll and Wenting Zhang<\/p><p>My project partner <span style=\"text-decoration: underline;\"><span style=\"color: #00b3b1;\"><a style=\"color: #00b3b1; text-decoration: underline;\" href=\"https:\/\/www.sofiagerstlacher.com\/\" target=\"_blank\" rel=\"noopener\">Sofia Gerstlacher<\/a><\/span><\/span> was invited by the industry association \u201cWir gestalten Dresden\u201d to present the mobility concept of <em>ur:base<\/em> at <em>Cosmo Wissenschaftsforum<\/em> This took place on March 1, 2023, as part of the event <span style=\"text-decoration: underline;\"><span style=\"color: #00b3b1;\"><a style=\"color: #00b3b1; text-decoration: underline;\" href=\"https:\/\/www.wir-gestalten-dresden.de\/veranstaltung\/showreel-architektur-trifft-design-impulse-fuer-nachhaltigkeit-und-staedtebau-in-dresden\/\" target=\"_blank\" rel=\"noopener\">\u201cArchitecture Meets Design\u201d<\/a><\/span><\/span>\u00a0.<\/p><p>As we worked together to develop and refine our project, we first had extensive discussions about community, culture, and visibility. As the project progressed, a structured yet dynamic division of tasks emerged within our group, and each member\u2019s progress was presented to the group and coordinated during regular meetings.<\/p><p>Together with my project partner Julian K\u00fchme, my primary focus was on the product design aspect of the project. In addition to creating the CAD models of our so-called <em>Mobility Hubs<\/em> (see cover image), my main task was to develop and design a bike rack with a built-in security lock, which can be used through the <em>ur:base-App.<\/em> bedient wird.<\/p><p>The bicycle parking spaces are one of the most important basic elements of our <em>Mobility Hubs<\/em>. On the one hand, they serve a practical purpose for cyclists, but they also play a symbolic role. The <em>Mobility Hubs<\/em> are intended to illustrate that where a single car would normally park in a public space, there is easily enough room for up to four bicycles and an entire bike shelter.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-def8b6d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no elementor-invisible e-con e-child\" data-id=\"def8b6d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3219017 elementor-widget elementor-widget-gallery\" data-id=\"3219017\" data-element_type=\"widget\" data-e-type=\"widget\" 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mit dem Thema Verkehrswende. Wir stellten uns konkret die Frage: Wie kann man eine nachhaltige Verkehrskultur f\u00f6rdern bzw. gesellschaftlich etablieren und dabei den Verkehrsraum gleichberechtigter zwischen allen Verkehrsteilnehmenden aufteilen? Das gesamte Konzept von ur:base ist \u00e4u\u00dferst umfangreich und umfasst neben den hier gezeigten Renderings auch die Gestaltung einer App und einer Corporate Identity. Es wurden Zielgruppen- und Marktanalysen durchgef\u00fchrt und ein passendes Werbekonzept entwickelt. Weitere Einzelheiten zum Projekt und zu meinem eigenen Entwurfsprozess sind auf einer separaten Website aufgef\u00fchrt. Die Projektbeteiligten sind: Sofia Gerstlacher, Julian K\u00fchme, Nico R\u00fctzel, Helena Strauch-Stoll und Wenting Zhang Meine Projektpartnerin Sofia Gerstlacher wurde vom Branchenverband &#8222;Wir gestalten Dresden&#8220; eingeladen, das Mobilit\u00e4tskonzept von ur:base in einem Impulsvortrag im Cosmo Wissenschaftsforum vorzustellen. Dieser fand am 1. M\u00e4rz 2023 im Rahmen der Veranstaltung &#8222;Architektur trifft Design&#8220;\u00a0statt. Bei der gemeinsamen Entwicklung und Ausarbeitung unseres Projektes sprachen wir zun\u00e4chst ausgiebig \u00fcber die Themen Gemeinschaft, Kultur und Sichtbarkeit. Im weiteren Verlauf entstand innerhalb unserer Gruppe eine strukturierte, aber dynamische Aufgabenverteilung und die jeweiligen Fortschritte aller Mitglieder wurden in regelm\u00e4\u00dfigen Treffen gegenseitig pr\u00e4sentiert und aufeinander abgestimmt. Zusammen mit meinem Projektpartner Julian K\u00fchme lag mein prim\u00e4rer Aufgabenbereich mehr im produktdesignbezogenen Teil des Projektes. Neben der Umsetzung der CAD-Modelle unserer sogenannten Mobility Hubs (siehe Titelbild) lag meine Hauptaufgabe in der Entwicklung und Gestaltung einer Fahrradhalterung mit eingebautem Sicherheitsschloss, welches \u00fcber die ur:base-App bedient wird. Die Fahrradstellpl\u00e4tze bilden eines der wichtigsten Grundelemente unserer Mobility Hubs. Sie erf\u00fcllen einerseits eine praktische Funktion f\u00fcr die Fahrradfahrenden, spielen aber zudem auch eine symbolische Rolle. Die Mobility Hubs sollen verdeutlichen, dass dort, wo im \u00f6ffentlichen Raum normalerweise ein einzelnes Auto parken w\u00fcrde, auch problemlos vier Fahrr\u00e4der und ein ganzer Unterstand Platz 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